Well, this is new! We have not seen a contest from Minute Rice Canada in forever. I do not even remember the last time they had a giveaway. Well, here is a new one that just started, and you can win an amazing prize. Scroll below, follow the instructions, and enter to win. Good Luck!

New Minute Rice Canada Contest

New Minute Rice Canada Contest: The Minute Rice® Cup Ready Sweepstakes

The Minute Rice® Cup Ready Sweepstakes

Enter now to win a Minute Rice x Toronto FC Prize! You can win a Toronto FC Fan Experience and $400 Cash!

Minute Rice has teamed up with Toronto FC for the ultimate #CupReady Sweepstakes! You can win Minute Rice for a Year!

Minute Rice Canada Contest Prizes:

There are eight (8) prizes available to be won in this contest.

 3 Grand Prizes:

  • One pair of tickets to Toronto FC vs. D.C. United on October 28, 2026
  • Two Official Toronto FC Jerseys + Caps
  • $400 Cash

Maximum total approximate retail value of each Grand Prize: $1,515 CAD.

5 Secondary Prizes:

  • Free Minute Rice® for a year!

Awarded as fifty-two (52) free-product coupons, each redeemable up to $15. Coupons expire Dec 31, 2027.

Maximum total approximate retail value of each Secondary Prize: $780 CAD.

How to Enter the Minute Rice Contest:

Purchase Entry:

  • Buy Minute Rice Cups
  • Take a photo of your receipt
  • Upload a photo of your receipt and complete the registration form

Limit of one (1) entry per valid, unique receipt, regardless of the number of Eligible Products shown on that receipt.

No-Purchase Entry:

To enter without making a purchase, you can send an email to sweepstakes@brandmomentum.ca 

Include your full name, complete mailing address (including postal code), email address, and a short original statement, in fifty (50) words or less, telling why you love Minute Rice Cups.

Limit of one (1) entry per person per No Purchase Submission received.

Good Luck!

Minute Rice Contest Rules

  • Open to Canada
  • Excludes Quebec
  • Age of majority
  • Single Entry

Enter the Minute Rice Contest Here

The Minute Rice Canada contest ends on October 4, 2026.

Has this contest ended?

Check out the latest Cash Prize Contests for Canadians

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Minute Rice Brand

Many of you are familiar with the Minute Rice Brand of Premium Long Grain Rice products.

This product is the perfect addition to any meal. So quick and straightforward that even the most novice cook can master it.

Eat it alone, or add other delicious ingredients to create meals the whole family will love. The possibilities are endless when you have a little Minute Rice on hand.


Minute Rice Instructions

Whether you are cooking white, whole grain, or regular rice, the instructions are straightforward.

Depending on what serving of rice you will need, here is what you need to do;

  • Two servings – 1 cup of rice and 1 cup of water
  • Four servings – 2 cups of rice and 2 and 3/4 cups of water
  • Six servings – 3 cups of rice and 2 and 1/2 cups of water
  • Eight servings – 4 cups of rice and 3 cups of water

Minute Rice Instructions for Cooking via Stove

Bring water to a boil. Add margarine, butter, or salt to taste

Stir in the rice and reduce the heat. Cover and let the pot simmer for about 5 minutes or so.

Remove from heat, give it a little stir, then let stand(be sure you keep it covered). Let it stand for about five minutes, then fluff with a fork.

The rice should absorb the water.

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Minute Rice Instructions for Cooking via Microwave

  1. Place the required amount of rice and water in a bowl(microwave-safe bowl, of course). You can add butter or salt if you wish for taste.
  2. Cover and microwave on high according to the specific chart
  3. Let stand for about 5 minutes, then fluff with a fork.
  4. All water should be absorbed.

Classic Minute Rice Pudding

It is made with sugar, rice, raisins, eggs, and vanilla. My mouth is watering just reading about it.

This is the most requested recipe from consumers, and I can see why.

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    Minute Rice Canada Contest: FAQs

    What is the Minute Rice Canada contest?

    The Minute Rice Canada contest, officially called the Minute Rice® Cup Ready Sweepstakes, gives eligible Canadian residents a chance to win Toronto FC prizes or free Minute Rice products for a year. The current sweepstakes runs from September 3 to October 4, 2026.

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    How can I enter the Minute Rice contest?

    You can enter the current Minute Rice contest by purchasing an eligible 250g Minute Rice Microwavable Cup from a participating Canadian retailer and submitting your entry online with the required receipt information. A no-purchase entry method is also available.

    When does the Minute Rice Canada contest end?

    The current Minute Rice Canada contest ends on October 4, 2026, at 11:59 p.m. Eastern Time. Eligible purchases must be made between September 3 and October 4, 2026, and purchase receipts must be submitted by the contest closing time.

    Who can enter the Minute Rice contest in Canada?

    The current Minute Rice contest is open to legal residents of Canada, excluding Quebec, who have reached the age of majority in their province or territory. Certain employees, affiliates, promotional agencies, and members of their households are excluded under the official rules.

    What can I win in the Minute Rice Canada contest?

    The current sweepstakes offers three grand prizes and five secondary prizes. Each grand prize includes Toronto FC tickets, two jerseys, two caps, and $400 CAD, while each secondary prize provides 52 Minute Rice coupons for one year of products.

    Can I win Minute Rice for a year?

    Yes. Five secondary prizes in the current Minute Rice Canada contest provide 52 coupons, with each coupon redeemable for one Minute Rice product up to a maximum value of $15 CAD. The coupons represent approximately one free Minute Rice product per week for one year.

    What is the Toronto FC prize in the Minute Rice contest?

    The three grand prizes each include a pair of tickets to the Toronto FC versus D.C. United match scheduled for October 28, 2026, along with two official Toronto FC jerseys, two official caps, and $400 CAD in spending money.

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    Is there a no-purchase entry for the Minute Rice Canada contest?

    Yes. A purchase is not required to enter or win the current Minute Rice Canada contest. For the no-purchase method, eligible participants can email the contest administrator with their required personal information and a statement of 50 words or fewer explaining why they love Minute Rice Microwavable Cups.

    What Minute Rice products are eligible for the contest?

    The current Minute Rice contest accepts eligible 250g Minute Rice Microwavable Cups. Participating varieties include Basmati, Jasmine, White, Cilantro & Lime, Butter & Sea Salt, Fried Rice, Mexican Rice, Vegetable Medley, Chicken & Herb, Hot Honey Chicken, and Long Grain & Wild Rice Fine Herbs.

    Do I need a receipt to enter the Minute Rice contest?

    A receipt is required when using the purchase entry method. The original receipt must clearly show details such as the purchase date, eligible Minute Rice product, unit price, total purchase amount, payment method, and Canadian retailer information.

    Is Minute Rice Canadian?

    Minute Rice has a long history in Canada, where the brand was introduced in 1949 and has been a familiar convenience-rice brand for Canadian consumers for decades. However, the brand’s corporate ownership and manufacturing operations are part of the wider Riviana Foods and Ebro Foods structure.

    Who makes Minute Rice in Canada?

    Minute Rice products in Canada are associated with Riviana Foods Canada Corporation, which sponsors the current Canadian sweepstakes. Riviana operates manufacturing facilities in Canada and produces, distributes, and markets rice products including Minute Rice.

    What company owns Minute Rice?

    Minute Rice is owned by Riviana Foods, which acquired the Minute Rice brand and business from Kraft Foods Global in 2006. Riviana Foods is a wholly owned subsidiary of Riviana US, which is itself a subsidiary of Ebro Foods.

    What country does Minute Rice come from?

    Minute Rice originated in the United States and was introduced as a convenience rice product in the 20th century. The brand has also been established in Canada since 1949, and Minute Rice products are now marketed and distributed through Riviana’s North American operations.

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    Is Minute Rice real rice?

    Yes. Minute Rice is real rice. The company explains that its Quick Cook Rice is simply rice that has already been cooked and then dried, allowing it to be prepared much faster than conventional uncooked rice.

    Is Minute Rice converted to rice?

    Minute Rice is not a substitute or artificial rice product. Its Quick Cook Rice is real rice that has already been cooked and dried. This processing changes the preparation time but does not turn another ingredient into rice.

    Is Minute Rice as good as regular rice?

    Minute Rice can provide the convenience of rice with substantially shorter preparation time, but its nutritional profile depends on the specific product and variety. Plain instant white rice is still a refined grain, while brown or wild rice generally provides more fibre.

    Is Minute Rice more unhealthy than regular rice?

    Minute Rice is not automatically more unhealthy than regular rice. The more important factors are the variety, serving size, sodium, added ingredients, and the overall meal. Health Canada recommends choosing whole grains more often because they generally provide more fibre and nutrients.

    How much does 1 cup of Minute Rice make?

    The exact yield depends on the particular Minute Rice product and preparation method. For the Ready to Serve Cups, the company notes that the cup itself holds approximately one cup of liquid when completely filled, while individual products should be checked for their serving information.

    Where can I buy Minute Rice in Canada?

    Minute Rice products are available through retailers across Canada. The official Minute Rice Canada website provides a dedicated Where to Buy page listing stores that carry Minute Rice products, although product availability can vary by retailer and location.

    How much does Minute Rice cost in Canada?

    The retail price of Minute Rice varies depending on the product, package size, retailer, location, and promotions. There is no single nationwide price. For the current contest, qualifying products are 250g Microwavable Cups, and the secondary-prize coupons have a maximum redemption value of $15 CAD each.

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    What is the healthiest rice to eat?

    There is no single healthiest rice for everyone, but whole-grain varieties such as brown and wild rice generally provide more fibre and nutrients than refined white rice. Health Canada specifically recommends choosing whole-grain foods more often as part of a healthy eating pattern.

    What is the unhealthiest rice?

    There is no officially defined “unhealthiest rice.” Nutrition depends on the variety, preparation, portion size, and added ingredients. Plain refined white rice contains less fibre than brown rice, while flavoured rice products can contain substantially more sodium or other added ingredients.

    Why do Chinese people eat white rice instead of brown rice?

    White rice has long been an important staple in many Chinese cuisines because of culinary tradition, availability, texture, flavour, and cooking practices. Eating white rice does not by itself determine whether someone has a healthy diet; overall dietary pattern, portions, activity, and other foods also matter.

    Why do Japanese people eat rice and not get fat?

    Eating rice does not automatically cause weight gain, and Japanese diets are not uniform. Body weight is influenced by total energy intake, physical activity, food choices, portions, genetics, and many other factors. Rice can be part of a balanced diet when consumed in appropriate portions alongside vegetables and protein foods.

    What is the best rice brand to buy?

    There is no objectively best rice brand for every shopper. The right choice depends on the type of rice, taste, cooking time, ingredients, price, nutrition, and intended recipe. For Canadian shoppers, comparing the Nutrition Facts table and ingredient list can help identify products that fit their needs.

    What is the biggest rice company in the world?

    Ebro Foods describes itself as the world’s leading company in the rice sector, while Riviana Foods identifies itself as a wholly owned subsidiary of Ebro Foods. Riviana is also a major North American rice processor, marketer, and distributor with brands including Minute Rice.

    Is Minute Rice good for a quick meal?

    Minute Rice is specifically designed for convenience and fast preparation. The company’s Ready to Serve Cups can be heated in a microwave in about one minute, making them suitable for quick lunches, side dishes, snacks, and meals when cooking conventional rice is inconvenient.

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    How long has Minute Rice been available in Canada?

    Minute Rice has been available in Canadian homes since 1949. According to the brand’s Canadian website, it has become a long-standing convenience-rice product in Canada, offering quick-cooking and Ready to Serve options for consumers looking for faster meal preparation.

    When will the winners of the Minute Rice Canada contest be announced?

    The current sweepstakes draw is scheduled for October 6, 2026, at 10:00 a.m. Eastern Time in Mississauga, Ontario. Selected entrants will be contacted within two business days after the draw and must satisfy the applicable winner-confirmation requirements.

    Do I have to keep my receipt after entering the Minute Rice contest?

    Yes. Participants using the purchase method should keep the original receipt because the sponsor may request it for verification before awarding a prize. A receipt that cannot be verified could create problems during the winner-confirmation process.

    Can I enter the Minute Rice contest more than once?

    Yes, multiple entries may be possible when each entry complies with the official rules. Purchase entries are limited to one entry per valid unique receipt, while no-purchase entries are limited to one per person per valid submission. There is also a one-prize-per-person-and-household restriction.