New General Mills Contest 2026
Do you love General Mills cereal? If so, this is a perfect opportunity for you. For a limited time, you can win with this General Mills Contest.
The latest General Mills Contest for Canada 2026 is here!
General Mills & Sobeys Scene+ Shop and Win
*The Contest is sponsored by General Mills Canada Corporation
Enter now for your chance to win 1 of 3 Grand Prizes of 500,000 Scene+ Points, with the purchase of 2 participating General Mills cereal products. (296g -437g)
General Mills Contest Prizes:
There is a total of three (3) Grand Prizes of 500,000 Scene+ points each available to be won through a random draw. Consumers must have a Scene+ account to be able to receive your points.
The estimated total retail value of all the Grand Prizes is $15,000 (CAD).
How to Enter the General Mills Canada Contest:
Earn 150 Scene+ points
Purchase at least two (2) participating products, on one (1) transaction, from participating stores, scan your Scene+ card, and automatically earn 150 Scene points!
A Scene+ account is required to be able to have points deposited into your account. Consumers who do not have an account should go to www.sceneplus.ca/register to register for a free account.
There are two ways to enter the Contest: (i) In-Store Entry with Purchase, or (ii) No Purchase Entry.
In-Store Entry with Purchase:
Once you have purchased at least two Participating Products at a participating store, you will automatically be entered into the draw to win 1 of 3 Grand Prizes of 500,000 Scene+ points.
No Purchase Entry: NO PURCHASE IS NECESSARY.
To enter the Contest without making a purchase, present your Scene+ card at the customer service desk at a Sobeys, Safeway, or IGA store location in your Participating Province during the Contest Period, and request a no-purchase entry.
The cashier or customer service representative will scan the no purchase entry UPC, and you will earn one (1) entry into the Contest.
You can receive multiple No Purchase Entries per customer, per Scene+ account, per day, during the Contest Period.
Good Luck.
General Mills Contest Rules:
- Open to Canadian Residents
- Quebec Friendly
- Age of Majority
- Daily Entry
This General Mills Canada Contest Ends June 03, 2026
Find more great contests here.
Free Sample
About General Mills Company:
General Mills is one of the world’s leading food companies, operating in more than 100 countries around the globe.
It manufactures and markets various consumer food products, including breakfast cereals, snacks, yogurt, baking mixes, ingredients, and frozen foods.
Founded in 1928, General Mills’ brands include Cheerios®, Häagen-Dazs®, Nature Valley®, Betty Crocker®, and Pillsbury®.
The company has a long history of giving back to the communities it serves. General Mills is also committed to sustainable agriculture in its food production, sourcing local ingredients whenever possible. For more information about General Mills and its brands, visit www.generalmills.com.
About Life Made Delicious – General Mills Website
Life Made Delicious is the website of General Mills, one of the world’s leading food companies. Here you can find recipes, nutrition advice, and tips on how to make your meals taste great.
The site also offers interactive tools to create customized meal plans according to your dietary needs. With various delicious ideas for breakfast, lunch, dinner, and desserts,
Life Made Delicious can help you turn mealtime into a special occasion. The site features inspiring stories of people making healthy lifestyle changes for themselves and their families.
General Mills is committed to giving back to its community through volunteer programs and donations.
Visit www.lifemadedelicious.ca today to learn more about how you can make your life and the lives of those around you more delicious.
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Free Sample
General Mills Life Made Delicious
DINNERS/SIDES: Old El Paso™ dinner kits & salsa, Hamburger Helper, Betty Crocker™ potatoes 141-215g, Green Giant frozen vegetables
BAKING/MIXES: Betty Crocker- cake mixes, frosting cupcakes, Bisquick™ baking mix 1000g, Pillsbury refrigerated dough, Pillsbury Toaster Strudel
YOGURT: Yoplait Tubes, Mingo, Source Creamy yogurt Yoptimal
