Nielsen Homescan program is accepting new members!

If you haven’t heard about the Nielsen Homescan program, it’s a top-rated rewards program that has been about since 1996. Once you are a member, they will send you a scanner (the kind you see in stores that scans barcodes). You scan the barcodes of everything you buy, and you get points. You can then redeem your points for gift cards, and other goodies, like a digital video camera, TVs, stereo systems, GPS’ and MORE!

Note: This program is not open to resident of Newfoundland (sorry)

Sign up For The Nielsen Homescan Program Here


Nielsen Corporation was founded in 1923 in Chicago, Illinois, by Arthur C. Nielsen. As a way to find out what consumers want and to help marketers develop new products and packaging.

In 1939 Nielsen expanded they expanded internationally and now serves over 100 countries worldwide!

As soon as the internet became popular, home computers started making their way into homes in 1996. Nielsen developed their reward program, where you sign up, and if you qualify for any of their current demographics, they will send you a home scanner. You used the scanner to scan all of the barcodes on the products you buy and complete surveys for points. You then redeem the points for prizes, such as gift cards, the latest electronics and more.

Nielsen HomeScan Consumer Panel Positives & Negatives

There’s always good with the bad. And there are tons of consumer reviews found for both sides of the fence.

Over the last 10 years, they have upgraded the scanning equipment making it easier to scan things.

Reviews from the Positive  Sides:

  • Free to Join
  • The scanner is shipped to and from your house ( Including returns)
  • The program is easy to understand
  • Opt-out of the program at any time
  • An hour per work is once per week.
  • Able to acquire rewards in

Reviews from the Negative Sides:

  • You only get paid in rewards – No cash.
  • Scanning items take up precious time.
  • Long waiting list before getting accepted.
  • Rewards aren’t’ worth the time it takes to scan purchases.

It may not be a good fit for everyone – and I’m sure there could be improvements – There’s no such thing as FREE Easy money.  We all give up time for money in our day to day grind of a job.

It’s a legit company – it just boils down to how much your time is valued.

Who can Join?

Anyone over the age of 19 in Canada can sign up for a free application. Still, they also target certain demographics across Canada. Sometimes, they have met the limit of scanners in your area and may not have openings for your purchasing habits in your original survey, or perhaps you don’t fit the age demographics they are currently looking for.

How To Join Nielsen HomeScan Consumer Panel

Joining the  Consumer Panel is easy!

Visit their signup page and fill out the basic questionnaire.

The Survey will either stop at some point and won’t let you finish – or you will be signed up right away. Don’t worry if you are not accepted on the spot – sometimes they will email you with an opening a few weeks down the road.

How To Earn Points and Get Rewards

Here is a basic run-through on how to earn points. Some Videos on the signup page will go through the full points and rewards program with you.

Scan for Points

Use the scanner to scan all of your purchases; you will be required to scan and enter your scan information once per week.

Scanning will give you automatic points each week.

Earn Points with Surveys
Surveys are a great way of being a panellist.  The more you participate in surveys, the more points and contest entries you can enter.

Earn Points with  Studies
From time to time, Nielson looks for people to participate in Studies, and if chosen, you can be rewarded for time with rewards and more entries.

Nielsen HomeScan Rewards

Nielson has a whole gift catalogue. There are many different rewards, and you can choose to redeem at a smaller reward or save up for larger rewards.

Contest prizes include extra points, cash and gift cards, prepaid visas and more.

Get more free rewards and freebies in Canada with